Download Rule 40 here
Bye-law paragraph 3 of the Olympic Charter states that “Except as permitted by the IOC Executive Board, no competitor, coach, trainer or official who participates in the Olympic Games may allow his person, name, picture or sports performances to be used for advertising purposes during the Olympic Games”. These guidelines apply to the use of the person, name, picture or sports performance of a competitor, coach, trainer or official (hereinafter jointly referred to as “Participants”) participating in the Games of the XXXI Olympiad in Rio de Janeiro in 2016 (hereinafter the “Olympic Games”), during the period of such Olympic Games. For these purposes, the relevant period begins nine days prior to the Opening Ceremony and concludes at the end of the third day after the Closing Ceremony, i.e. 27 July 2016 until 24 August 2016 (hereinafter the “Period of the Olympic Games”).
You may download Rule 40 Guidelines of the Rio 2016 Olympic Games here.